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Israeli Minister of Agriculture Visits SCR

18Netanya, Israel (Feb 16, 2010), SCR Engineers Ltd welcomed a visit from the Israeli Agriculture Minister, Mr. Shalom Simchon, on February 16th, 2010 at its corporate headquarters in Netanya's Poleg Industrial Zone.

SCR Engineers' VP of Sale and Marketing, Ori Inbar, said the visit was testament to the technological and technical leadership exhibited by the Company in recent years.

"Considerable amount of resources have been invested in SCR's proprietary technologies over the years. The commercial successes of SCR's precision dairy management solutions in recent years prove the benefits the market identifies in our products."

"Exports account for about 90% of our revenues, our products service hundreds of thousands of dairy cows worldwide and leading milking equipment manufacturers imbedded SCR technologies into their most innovative solutions. In the local market SCR accounts now for over half of new system sales. There is no question that SCR is the precision dairy management industry leader"

"The fact that we have been able to combine our experience in Israel's dairy farming industry, Israel's agro-technological research and development and product development competencies to create a worldwide presence in thousands of farms worldwide is a source of pride for SCR and for Israel."

In his visit, the Minister was particularly interested in SCR's technologies' integration in milking robots manufactured by DeLaval and Lely, the global leaders in robotic milking, together holding a 90% share of the world robotic milking market.
"The labor saving potential of robotic milking goes hand in hand with the Government's recent initiative to eliminate foreign labor in agriculture", the Minister said.

SCR's CEO, Meir Rabinovitch, said the Minister's visit is the first step in strengthening the relationship between industry and Government and increasing cooperation to improve the dairy industry's status.

Mr. Rabinovitch mentioned that "The successful deployment of Israeli dairy know-how and unique technologies provides a tremendous boost to the Israeli economy and Israel's international stature."

About SCR
Building on over 35 years of meaningful innovation, SCR is the leading pioneer of Cow and Milking Intelligence. Monitoring millions of cows worldwide, our data-driven solutions are trusted by successful dairy farmers to deliver the insights and analytics needed to optimize the productivity of every cow. Improving efficiency and driving growth, we help to ensure a secure and prosperous future for their farms and families. SCR. Make every cow count.